Steven Logo

Creative Matter

Challenge

Develop a visual identity that conveys credibility within the life sciences while still signaling innovation and creative thinking.

Key Elements

Geometric Brain Motif

  • Central visual symbol representing intellect, structure, and scientific focus.

Modular Visual System

  • Interconnected triangular elements adaptable across print, digital, and motion.

Motion Graphics

  • Generative animations created with Processing to extend the identity into time-based media.
  • Logo mark constructed directly from extracted shapes within the brain motif.

Brand Applications

  • Business cards and digital presentations demonstrating flexibility and consistency.